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The Clever Printing Blog
Weekly print inspiration

An insight into what we do and what makes us inspired, think and enjoy print.

Our regular blog is about clever printing techniques, ideas on formats, innovative uses of paper and lots of clever ideas for standing out and being noticed.

How the weather and recycling impact print prices

When the boss of packaging firm DS Smith said people storing cardboard boxes in their garages was leading to a shortage of the material there were a few raised eyebrows.   It seems the manufacturer was suggesting the increase in the nation’s online shopping habits during lockdown (some reports said online shopping had increased by … Read more

Colour theory – red: passion, power and politics

As part of our series on colour theory, we’re examining the colour red this month. There’s no denying red makes a bold statement, so it’s an excellent choice for marketers who want their brand to stand out from the crowd. This primary colour has many meanings and connotations. It can symbolise danger or warning, love … Read more

Why you have to be able to count in fours…

Think back to your primary school days. Can you still remember your four times table? If you are producing brochures with multiple pages for your business, it’s important, as you’ll need to understand that printed pages always come in fours.   This is because it will be printed on double-sided sheets of paper that will … Read more

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