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The Clever Printing Blog
Weekly print inspiration

An insight into what we do and what makes us inspired, think and enjoy print.

Our regular blog is about clever printing techniques, ideas on formats, innovative uses of paper and lots of clever ideas for standing out and being noticed.

Colour theory – red: passion, power and politics

As part of our series on colour theory, we’re examining the colour red this month. There’s no denying red makes a bold statement, so it’s an excellent choice for marketers who want their brand to stand out from the crowd. This primary colour has many meanings and connotations. It can symbolise danger or warning, love … Read more

Why you have to be able to count in fours…

Think back to your primary school days. Can you still remember your four times table? If you are producing brochures with multiple pages for your business, it’s important, as you’ll need to understand that printed pages always come in fours.   This is because it will be printed on double-sided sheets of paper that will … Read more

Not so fantastic plastic: What’s the alternative?

Consumers are increasingly scrutinising the environmental credentials of the companies they buy from. Programmes such as David Attenborough’s Blue Planet have shone a light on the damage plastic is doing to our world, particularly to our beaches and marine life.   Switching from plastic to paper is one way your company can tangibly demonstrate a … Read more

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