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The Clever Printing Blog
Weekly print inspiration

An insight into what we do and what makes us inspired, think and enjoy print.

Our regular blog is about clever printing techniques, ideas on formats, innovative uses of paper and lots of clever ideas for standing out and being noticed.

Print management – everything is EPIC!

You know you’re among marketing people when the event title works even better as an acronym.   Our director, Mike, attended EPIC (Everything’s Possible in Integrated Communications), the conference for marketing and adjacent industries. The resounding message? Long live print!   Mark Wright, founder of ClimbOnline and winner of BBC’s The Apprentice in 2014, implored … Read more

Printing in good time

In an ideal world, any print and design project would come with a comprehensive brief, a generous budget and a long lead time. The resulting products would be perfectly proofed, printed, packaged and delivered ahead of schedule. Sadly, the clients who enable our (admittedly humble) dreams are few and far between.   We’ve all been … Read more

Designers – print literate or print-savvy?

In a world where we seem to be reminded daily that the robots are coming for our jobs, it’s reassuring to know that creativity is hard to replicate with artificial intelligence.   Design is a critical part of the marketing process. It can be the thing that makes or breaks the impact, rendering the most … Read more

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